66. How Joe Keenan came to write a breakout book on learning Spanish
66. How Joe Keenan came to write a breakout book on learning Spanish Joe in Santa Elena Canyon near his home in Big Bend. "One wall of the canyon is in Mexico and the other is in the US, and that's the Rio Grande down the middle. A foot in each world," Joe says. Just exactly how can you master Spanish? As a native English speaker who became smitten with Spanish, the American journalist Joe Keenan decided that nobody else had written how to break out of beginner’s Spanish, [...]